Storytelling for Fans: Future of Audience Engagement
Presented by Adobe
Partner Event
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Explore how new platforms and innovative voices are reshaping how entertainment finds and builds audiences. This conversation will bring together filmmakers, marketers, and creative talent to discuss the new craft of collaboration across platforms to drive fandom for content. Hear how teams build momentum and connect with audiences in ways that go beyond the traditional press tour.
Partner events are independently conceived and produced by sponsor and partner organizations. These events take place in official Festival locations and all organizations follow the Sundance Film Festival community agreement.
TalksASL Interpretation (Events)- less
Angelique Jackson
Senior Entertainment Writer, Variety
Jason Cassidy
Vice Chairman, Focus Features
Dawn Yang
Global Head of Entertainment Partnerships, TikTok
Stacy Martinet
VP, Marketing Strategy & Communications, Adobe
Mason Gooding
Actor, I Want Your Sex
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